Dr. Robert Daubner on the next domeba era in EHS and ESG management
domeba on the Rise: How the EHS and ESG Software Company Thinks Growth Globally
With Dr. Robert Daubner, domeba has appointed a new Chief Revenue Officer (CRO) who pursues a clear mission: to develop the company from an established German champion into a European heavyweight in the EHS and ESG software market. In this interview, he explains what brought him to domeba, his approach to growth and internationalization, and why compliance is not a necessary evil for him but the most important strategic lever for the coming years.
A task with profound meaning
When asked what motivated him to take on the role of CRO at domeba, Daubner cites three reasons: social relevance, untapped potential and culture. “We live in a time when safety, health and sustainability are becoming mandatory for every company rather than just a nice-to-have,” he says. “domeba has the vision and the technological foundation to make the working world safer and more sustainable. This is a task with deep meaning that personally motivates me.”
At the same time, he sees enormous growth potential, particularly in the rapidly expanding ESG market. domeba is an established champion in Germany with over 27 years of experience and a large customer base. Added to this is a culture he considers ideal for scaling: short decision-making processes, entrepreneurial founders and a long-term perspective rather than a quarterly focus. The market itself also appeals to him: the combination of regulatory complexity, technological dynamism and positive impact. “The flood of regulations such as the CSRD is a burden for many companies, but for us it’s a tremendous market driver,” says Daubner. “We help companies prevent workplace accidents, protect the environment and fulfill their social responsibility. Contributing every day to making the world of work a little safer and more sustainable is a strong personal motivation.”
Role as “growth architect and brand ambassador”
Daubner describes his role as CRO as twofold: “I am a growth architect and brand ambassador.” As a growth architect, he creates the strategic, procedural and organizational foundations for “repeatable and profitable international growth.” His central instrument is the concept of the “Sales Room” – an integrated revenue organization in which marketing, sales, pre-sales and customer success work closely together.
“I define the go-to-market strategy for new markets, build strategic partnerships and ensure that we achieve our ambitious revenue targets in a data-driven and efficient way,” he explains. As a brand ambassador, his aim is to sharpen the perception of domeba: “We are a European thought leader for compliance-driven EHS and ESG management.” He wants to strengthen this position through thought leadership, a strong presence on international stages and ongoing dialogue with analysts, among other things.
He states his strategic goal clearly: “My goal is that in three years every European corporation looking for a solution for EHS or ESG management will have domeba on their shortlist – not just as a supplier, but as a strategic partner for a safer and more sustainable future.”
“Strengthen, Challenge, Scale” – the growth strategy
domeba’s international growth strategy is based on a three-stage model: “Strengthen, Challenge, Scale.”
- Strengthen: The DACH region (Germany, Austria, Switzerland) continues to be a stable cornerstone. domeba intends to further strengthen its market position there, especially by driving cross-selling and upselling of EHS and ESG solutions to existing customers.
- Challenge: Gain market share in select European markets. In particular Daubner emphasized Switzerland, Poland and France. “In France, we aim to generate 20–30 new qualified opportunities within one year and establish a repeatable revenue stream.”
- Scale: Once the international playbook is validated, further markets such as Benelux and the Nordics are to follow – regions with high digital affinity, a strong industrial base and pronounced sustainability awareness, initially with a strong, partner-driven and capital-efficient approach.
Integrated EHS and ESG management as the greatest lever
Daubner sees the greatest market opportunity in the convergence of EHS and ESG: “ESG without EHS is just an empty promise.” Regulations such as the CSRD force companies to substantiate their sustainability goals with hard, auditable operational data. This requires integrated platforms. “Unlike many ESG start-ups that primarily offer reporting tools, we come from operational EHS management,” he emphasizes. “We have over 27 years of experience managing exactly the kind of complex data that is essential for credible ESG management.” domeba therefore positions its software as a central platform for integrated EHS and ESG management – including targeted cross-selling campaigns for existing customers that are currently facing the challenge of building ESG reporting, and with messaging aimed not only at specialist departments but also at CFOs and sustainability leaders.
Differentiation: engineering, integrated platform, partnership
In the market, domeba differentiates itself through a combination of technological maturity, platform breadth and a partnership-based approach. The solution is based on more than 27 years of experience and is deeply embedded in the processes of industrial customers, delivering high reliability, data depth and configurability. As an integrated platform, it brings together what in many companies is still fragmented across isolated solutions – from occupational safety and environmental management to hazardous substances and ESG reporting. This reduces interfaces and manual effort, improves data quality and enables a holistic view of compliance and sustainability topics. This is complemented by a long-term, owner-managed business model focused on strong customer relationships, high-quality support and flexible adaptation of modular software – with an emphasis on sustainable customer success rather than short-term financial targets.
Compliance as a strategic opportunity, not a burden
His central message to decision-makers in the EHS and ESG space is clear: “Stop seeing compliance as a burden and start using it as your greatest strategic lever,” says Daubner. The wave of new regulations is not a threat, “but the greatest opportunity in decades to differentiate yourself from the competition.” Companies that invest now in an integrated EHS and ESG strategy will not only minimize risks but also attract top talent, strengthen investor confidence and increase their resilience. “The time for reactively ticking off checklists is over. The time for proactive shaping is now.” For domeba, this means a clear commitment: to act as a technology partner that makes complexity manageable for its customers – with an integrated, scalable platform and a long-term focus on sustainable growth.
EHS Solution
Environment, Health & Safety: Occupational safety, risk assessments, training, audits, and much more.
ESG Solution
Environment, Social, Governance: Sustainability reports, KPI management, and strategy implementation.
QM Solution
Quality Management: Optimize quality processes, meet regulatory standards, and promote continuous improvement.
SES Solution
Multi-Client Management: Centralized control of multiple locations, subsidiaries, or customer systems via one platform.
Share this article: